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Stock Display: A Primer, by Sana Aeran

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Stock Display: A Primer, by Sana Aeran is a guide on how to display products in a store.

Description Icon.png

A shopkeepers' manual on how to display merchandise to maximum effect.

Properties

  • Books
  • Rarity: Common
  •  Weight: 0.5 kg / 1 lb
  • Price: 14 gp


Where to find

Text

[This extensive primer guides shop owners on how to best display their various products. The pages related to jewellery are earmarked for easy referral.]


Maxim 1: Space out your wares appropriately. Leave no less than the width of a hand between pieces so as not to crowd the eye.


Maxim 2: Use light to your advantage. Place gemstones where light shines brightest. The shinier the jewel, the more luxurious it looks.


Maxim 3: Group complementary items together. If customers are interested in a ruby ring, they will be tempted by the ruby amulet you display next to it.

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